An estimated 5 billion dollars is spent annually by American businesses to train sales professionals.

In spite of this investment, studies have shown that within 5 weeks, 50% of knowledge retention is lost without specific reinforcement vehicles and integration with business practices.

84% of new sales training content is lost after 90 days.

87% of respondents say a sales process improves or significantly improves sales performance, yet only 14% have attained level four use
(CSO Insights)