Join our webinar with Synthio on Thursday, Aug. 17th, 12:00 noon EDT.


More than ever, companies need to know and understand each component of its revenue generation engine – sales, marketing, product and customer success teams must work in unison to generate demand, create value for customers, and drive profitable growth. From building pipeline to winning deals and growing accounts, all stake holders must be firing in synch and on all cylinders to maximize performance.

Join Dario Priolo, CMO and Demand Generation Practice Leader of Sales Performance International – the world’s leading sales technology, training and analytics company, and Emily Wingrove, Director of Marketing at Synthio – the world leader in disruptive global B2B Data as a Service solutions. Dario and Emily will introduce cross-functional strategies to align and enable your teams to meet revenue goals as a unified front. The strategies include:

  • Identifying and engaging with key influencers and decision makers along the entire buyer journey
  • Creating relevant messaging through account-based marketing and trigger-based marketing
  • Optimizing and enriching prospect/customer data for more effective cross-selling and upselling

The webinar will take place Thursday, August 17th at 12:00 noon EDT.

We look forward to delivering a highly informative, practical session packed with lessons you can apply immediately to drive revenue growth.



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Carrie Brown
Author:
Carrie Brown, Marketing & Demand Generation Consultant

Carrie Brown works with SPI as a marketing and demand generation consultant. With experience in copywriting, graphic design, and web development, Carrie uses her skill set to create and implement effective marketing strategies and campaigns for clients.

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